Editorial Policy

Our purpose

Cosmetic Acupuncture Australia is an independent publisher. We are not a clinic, we do not provide treatment, and we do not sell appointments. Our purpose is to help readers understand cosmetic acupuncture well enough to have a considered conversation with a registered practitioner — or to decide it is not for them.

How content is researched

Our guides draw on:

• Published peer-reviewed research, including randomised controlled trials and systematic reviews, cited by name and linked where available
• Practitioner literature and established Traditional Chinese Medicine sources
• Publicly available guidance from Ahpra and the Chinese Medicine Board of Australia
• Descriptions of clinical practice as documented by practitioners

Where a claim rests on a specific study, we name the study. Where the evidence base is limited, we say so plainly rather than implying more certainty than exists.

Our writing standards

We do not make promises

We do not guarantee outcomes, promise results, or use language likely to create an unreasonable expectation of benefit. We consistently note that individual experiences vary and that outcomes cannot be predicted.

We do not use testimonials

We do not publish testimonials, patient reviews or personal accounts of treatment outcomes. Under Australian National Law, testimonials must not be used in advertising a regulated health service, and we apply that standard to our own content.

We do not publish before-and-after imagery

Before-and-after images are heavily restricted in health advertising in Australia and are easily misleading. We do not use them.

We do not compare or rank treatments

We describe what cosmetic acupuncture involves. We do not compare it against other treatments, suggest it is superior to any alternative, or disparage other approaches or practitioners. Those decisions belong to readers in conversation with qualified practitioners.

We avoid fear and insecurity

We do not write content designed to make readers feel inadequate about their appearance, and we avoid framing normal features of a face as problems requiring correction. Our language is intended to be supportive rather than corrective.

We always point back to a practitioner

General information cannot substitute for individual assessment. Every guide directs readers to a practitioner registered with the Chinese Medicine Board of Australia for advice on their own circumstances, and we encourage readers to verify registration on the Ahpra public register.

Review and updating

Articles carry a publication date and, where revised, an updated date. We review guides periodically and revise them when new research is published, when regulatory guidance changes, or when a reader identifies something that needs correcting.

Guides covering research and safety are prioritised for review, since these are the areas where currency matters most.

Corrections

We correct errors promptly. If you believe something we have published is inaccurate, incomplete or out of date, please email cosmeticlabco@gmail.com with the page, what you believe should change, and a source if you have one.

Where a correction materially changes the meaning of an article, we note the change and update the article's revision date.

Advertising and independence

Directory listings are free placements and are clearly labelled as advertising on the directory page. The following apply without exception:

• Advertisers have no input into editorial content and cannot commission, review or influence articles
• A listing is never an endorsement, recommendation or assessment of clinical quality
• We do not rank, rate or compare listed practitioners against one another
• We verify that each listed practitioner appears as currently registered on the Ahpra public register before publication
• We review listing copy against the Ahpra advertising guidelines and will decline or request changes to copy that does not meet them
• External links in listings carry rel="sponsored" attributes

Use of AI tools

We may use AI tools to assist with drafting, structuring and editing. All content is directed, reviewed and approved by a human editor against this policy before publication. We do not publish unreviewed machine-generated content, and responsibility for accuracy rests with us.

Scope and limitations

This policy reflects our understanding of the standards that apply to health content in Australia. It is an editorial commitment, not legal advice. Readers should always consult a registered practitioner about their own health, and practitioners remain responsible for the compliance of their own advertising.

See also our health disclaimer, privacy policy and terms of use.